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Bang & Olufsen

Tailored client management in manufacturing: why Bang & Olufsen chose CapaInstaller over a broad standard platform.

1,000Employees
2010Customer since
Customer
Bang & Olufsen
Customer since
2010

Bang & Olufsen has been a customer of CapaSystems since 2010 and has since used CapaInstaller and since then bought CapaInstaller MDM.

Bang & Olufsen was founded in 1925 in Struer and is known around the world for its characteristic range of quality audio, video, and multimedia products. They employ over 1,000 employees.

Proximity Providing Value — Now and in the Future

Bang & Olufsen are convinced that the decision to switch to CapaInstaller was correct. The processes have been optimized and the feeling of proximity provides security in daily life, where IT must not prevent any development of one of the world’s strongest brands

Bang & Olufsen’s reputation is based on the development of its own unique technologies, impressive design, creative solutions, excellent quality and a strong desire to strive for perfection. That’s why it is vital, that IT systems do not restrict or slow down any progress.

When the IT department at Bang & Olufsen, after 10 years of close collaboration with M-net, had to uncover the market for alternative deployment solutions, their attention was basically focused on Microsoft SCCM.

They did a pilot study testing SCCM, because they actually thought, that it was the obvious replacement for M-net.

Bang & Olufsen

With a focus on users, the client group and staff of the Service Desk, the IT Department had to reconsider the initial choice. SCCM simply delivers one large interface for everything, which was very confusing. Since it was not just a question of deploying Windows on the computers, SCCM would only cover 30-50% of the functionalities Bang & Olufsen had via M-net. The IT Department use the system in many other contexts. It is used as a tool in their Service Desk and to the package distribution — but it is just as important, that they are able to perform license management. If SCCM was to cover these needs, an ’add on’ was required. CapaInstaller from CapaSystems actually covered all their needs with a standard solution.

A quick look at the IT department’s infrastructure explains, why B&O actually had good reasons to choose SCCM.

Via interaction the IT Department would be able to tie things together through SCCM and in the long term there could be some good synergies. But one thing is the future opportunities, another is the current need. They needed the opportunity to deploy in a supported environment, and did not have focus on the interaction. That said, the IT Department certainly thought about the future, when they implemented CapaInstaller, since B&O didn’t want to be locked a few years from now.

The Feeling of Proximity Was Crucial

The IT Department explains, that they have experienced a lot of positive things working with CapaSystems. The CapaInstaller User Group is a perfect opportunity to have a dialogue with other users, and the events organized by CapaSystems give a good impression of the people behind the product.

“CapaSystems is ‘providing value’ and they have a direct dialogue with the customers,” say the members of the IT Department.

Gradually as they use the product, they naturally experience things that they would like to adapt and do more B&O-like.

And fortunately they have the opportunity to do this as CapaInstaller is developed in VBScript. Unsolved matters are forwarded to CapaSystems Support as a feature request.

“And it is our clear impression, that they are listening to our experiences. CapaSystems assesses the requests coming in, based on whether it is something, that only gives value to B&O, or whether it is a request, which in fact can provide more value to the product. And the possibility of influence and dialogue makes a huge difference,” the members of the IT Department say and conclude.

“It’s the feeling of proximity that gives value now and in future.”

Many Advantages

B&O points out the following advantages of CapaInstaller:

  • Competent support and expert consultants
  • Intuitive tool
  • Great overview and high functionality
  • Unattended reinstallation
  • Great user satisfaction and feeling of proximity
The investment has paid off — and we have gained much more value by choosing CapaInstaller rather than SCCM.
— Bang & Olufsen
FAQ

Frequently Asked Questions

What does tailored client management mean in a manufacturing business?

That the tool can be shaped around the business, rather than the other way around. Bang & Olufsen can adapt parts of CapaInstaller itself, because it is developed in VBScript, and forwards what the department cannot solve itself as requests to support. The company finds that its requests are assessed and, in several cases, built into the product.

Why choose a specialized tool over a broad platform?

For Bang & Olufsen, it came down to what had to be delivered in year one. A broad platform would have required an add-on to cover needs such as package distribution, service desk, and license management, while CapaInstaller covered them from the start.

What does proximity to a supplier mean in practice?

Bang & Olufsen's IT department highlights the CapaInstaller User Group and the events CapaSystems holds as a way to meet both other users and the people behind the product. The department describes the dialogue as direct rather than one-way.

Can a customer influence what gets developed?

Bang & Olufsen submits requests as feature requests and finds that they are assessed on whether they only benefit the company itself or make the product better for more customers. The department describes that ability to have influence as a significant difference.

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